Preview Mode Links will not work in preview mode

Legal Tech StartUp Focus Podcast

Welcome to the Legal Tech StartUp Focus podcast from your podcast host, Charlie Uniman. 

On this podcast, I'll be interviewing the people who build, invest in, comment on and use the apps made by LegalTech startups.

My guests and I will be discussing many different startup-related topics, covering, among other things, startup management and startup life, startup investing, pricing and revenue models and the factors that affect how users decide to purchase legal tech.

We’re not going to focus on legal tech per se - instead, we’ll be focusing on the startups that develop, market and sell that tech.

So, whether you’re a startup founder or investor, a lawyer or other legal professional or a law professor, law student or commentator who thinks about legal tech startups — sit back, listen and learn from my guests about just what it takes for legal tech startups to succeed.

And if you’re interested in legal tech startups and enjoyed this podcast, please become a member of Legal Tech StartUp Focus, free online that I mentioned at the outset of this introduction, by signing up at

Jun 1, 2022

Episode 44 of the Legal Tech StartUp Focus Podcast (, an interview with Susann Funke, co-founder and CEO of LEX AI ( As Susann tells us,  LEX AI has built proprietary natural language processing tools that automate the preparation of accurate and readable summaries of often voluminous regulations for use by lawyers and business people alike.  From there, Susann charts her path from practicing law to co-founding LEX AI . In doing so,  Susann describes how a massive client project - with a very tight deadline - motivated her to find a way to automate the immense amount of manual effort that the project required. 

Susann also explains how LEX AI:

- has developed key metrics that show how its tools free timekeepers from low value work that clients won't pay for

- gathers valuable feedback from its top-of -funnel sales efforts

- has benefitted from building a diversified team, particularly when it comes to its solution building and cross-border marketing efforts

- uses social media (including Instagram and soon TikTok) to bolster its marketing efforts (particularly among younger lawyers and younger business people)

- finds a welcoming user base inside law school and university classrooms